Open Enrollment | Subscribe to Publishing Executive HERE
Connect
Follow us on
Advertisement
 

CEO Gersh packing her bags at Martha Stewart; Profitability Still Elusive

December 19, 2012
Get the Flash Player to see this rotator.
 
Martha Stewart Living Omnimedia CEO Lisa Gersh is expected to announce her resignation, possibly as early as this week, just five months after she was elevated to the top job.

The struggling company is said to be weighing a new strategy in an attempt to transform itself into one more focused on merchandising across a range of products.

For months, there also has been talk of tension between Gersh, an experienced media executive, and the company’s namesake founder and chief creative officer.
...

 

Companies Mentioned:

More Suggested Content:

Martha Stewart Logo
Martha Stewart Extends Employment Agreement With MSLO for an Additional Five Years
July 10, 2012 From Publishing Business Today
Martha Stewart Living Omnimedia, Inc. today announced that Martha Stewart has extended her employment agreement with the Company until June 30, 2017. The agreement names Stewart Founder and Chief Creative Officer. Stewart continues to serve as Non-Executive Chairman of the Board.
 
Martha Stewart, Founder and Chief Creative Officer, Extends Employment Agreement for an Additional Five Years
July 10, 2012 From Publishing Business Today
NEW YORK, July 10, 2012 -- Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) today announced that Martha Stewart has extended her employment agreement with the Company until June 30, 2017. The agreement names Stewart Founder and Chief Creative Officer. Stewart continues to serve as Non-Executive Chairman of the Board.
 

SPONSORED CONTENT

MORE ON BUSINESS MANAGEMENT >>

FROM THE BOOKSTORE

This PDF book explores a range of marketing metrics and seek to help marketers to answer such questions as:  What metrics to use to determine whether your marketing/advertising programs are accountable? And is it a waste of money, hence a danger to the company, if your marketing strategy and executions are not accountable? How to calculate how much you can afford to spend to acquire a customer or make a sale. And how can you calculate the customer’s lifetime value? How to understand the relative economics between customer acquisition, retention and CRM. How to measure the funnel process and which improvements will have the most impact.Your download of this book will also include model templates that you can use to immediately calculate and increase profitability for all your marketing efforts.  Profiting from the Magic of Marketing Metrics

This PDF book explores a range of marketing metrics and seek to help marketers to answer such questions as: What metrics to use to determine whether your marketing/advertising programs are accountable? And is it a waste of money, hence a danger to the company, if your marketing strategy and executions...

ORDER NOW

This book explains why experience is everything and how the future of business will come down to shared experiences. Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationshipsMotivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mindBrian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual!  What's the Future of Business?: Changing the Way Businesses Create Experiences

This book explains why experience is everything and how the future of business will come down to shared experiences. Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationshipsMotivates readers...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: