TabTimes speaks with Gregg Hano, CEO of Mag+. Hano was an early advocate of magazines on the iPad, and Popular Science, published by his company, was one of the first magazines on Apple's tablet.
As a member of The Association of Magazine Media’s Tablet Metrics Task Force, Hano also helped create a set of guidelines for reporting tablet data, as well as launch the Audit Bureau of Circulations' first consolidated media report last year....
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Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web, Revised and Updated
Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings...