Runner’s World to Lose Execs in Major Downsizing
Rodale is retreating from the direct-mail business that was once a cornerstone of the company. As part of sweeping changes, one of its flagship titles, Runner’s World, has been particularly hard hit.
One source said that up to 100 people could be cut, which would amount to one of the steepest downsizings in its three-generation history. The company would not confirm the scope of the cuts.
Runner’s World publisher Molly O’Keefe and the title’s managing director Jennifer Murphy are out, sources tell Media Ink. Last month, David Willey, senior vice president and editor in chief of Runner’s World for 14 years, also announced via Twitter that he was exiting. Neither Murphy nor O’Keefe returned calls or e-mails on Thursday.
Calls to the office of Chief Executive Maria Rodale were not returned. In a statement to Allentown’s Morning Call, the company acknowledged job cuts, but declined to specify the number of jobs being eliminated.