Brides Magazine Celebrates Re-Launch of Publication with App and Mobile Activated Print Campaigns
”We Love It” Companion App Offers an Engaging and Interactive Mobile Experience for Brides’ Readers That’s Tied to Over $100k in Prizes
April 25, 2012 By PRESS RELEASE“We were thrilled that Brides selected us to build this branded magazine companion app and mobile campaigns for their May magazine re-launch,” said John Puterbaugh, Founder and CEO of Nellymoser. “Mobile activated print makes the magazine and wedding planning experience more engaging for brides-to-be and delivers more value to sponsors.”
“Given the importance of our May re-launch, we were determined to create a memorable and fun experience for our readers,” said Michelle Myers, vice president and publisher of Brides. “Nellymoser took our creative and developed a high quality mobile campaign that excites both our readers and sponsors.”
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