Patricia Clark

Patricia Clark

Patricia Clark leads Prohaska Consulting’s Demand Development sales team, which represents publishers’ and tech companies’ offerings to agencies and clients. Prior to joining Prohaska Consulting, Patricia served as Sales & Client Management Director for Media at Acxiom.

GDPR Will Usher in Era of User-Controlled Data. Who Will Survive the Purge?

The GDPR hourglass is running out of sand yet one in four marketers aren’t confident their organization will be compliant by May 25th. With the threat of €24 million fines for failing to comply, offending vendors could be put out of business in a heartbeat. For publishers, it’s critical to vet vendors with whom you…