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Senior Editor

Pub Talk

By James Sturdivant

About James

 

Publishers' Dojo

Linda Ruth
Women Weave the Web
Apr 8, 2014

World Pulse sees Women Weave the Web as an opportunity to help women transform the world by giving them access...



Publisher's Paradox

Andrew Davis
Publisher's Paradox: Leveraging Email to Inspire Action
Apr 7, 2014

Instead of sending your audience passive content, send your audience something they can take action on. If you read last...



Media Vent

Bob Sacks
It's Not All Good News for Magazine Publishers
Apr 1, 2014

Sometimes I just have to put the tequila aside and deliver a sobering report to the industry to offset some...



Industry Insiders

The Insiders
Publishers: Take a Lesson from the Louvre
Mar 21, 2014

Today, few premium publishers can compete with the rest of the Internet. But being the most trusted source of news and...



B2B Beat

Andy Kowl
What Bloggers Can Teach B2B
Jan 23, 2014

Blogs were pronounced dead in Fast Company in December of 2012 and in New Republic in April of 2013. And just before the New...



The Digital Market

Thea Selby
A Critique Of Yahoo's Digital Magazine Strategy
Jan 14, 2014

Small Business Trends writer Shawn Hessinger and I have a completely different view of the news that Yahoo was starting...



Profit from Publishing!

Thaddeus B. Kubis
Media Conference Exhibitors Should Go Deeper to Engage
Oct 9, 2013

It has been a few weeks since I attended (as the guest of the event organizer) the Publishing Business Conference...



Disrupting 'Disruptive' and Other Impacts of the Word Wars

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Earlier this month we were hit with the annual lists of the most annoying words of 2012. Cliche-spotting has become a favorite year-end pastime on the coasts as media and tech-types decide (often after months of incessantly using them themselves) that certain buzzwords or turns of phrase are just so over.

And then there is the periodic controversy surrounding the latest additions to the Oxford English Dictionary. This time around, these words may include  "dumbphone," "'flexitarian" and "omnishambles."

I am inclined to give newly popular words and phrases the benefit of the doubt, assuming until strong evidence appears to the contrary that they do represent a new shade of meaning, and thus can enrich the language, and will get weeded out sooner or later if they fail in this—all of which means that the articles policing annoying or unnecessary words can themselves seem annoying or unnecessary.

But the worst part about all this word policing is that it sullies some very nice words and phrases before they even have a chance to trickle down. A few too many mentions in Wired or Ad Age and—wham!—a word we're all still getting used to is suddenly passé. My local restaurant reviewer may never have a chance to use a fine word like "twee," "meme" or "curate." Is it too late for that unusual Asian fusion dish at my local eatery to be "disruptive"? (Is "Asian fusion" even still a thing?)

Have trends replaced actual culture? Can anything stick around long enough to fully sink in, spread through the muskeg and take on new meanings, influences and iterations? Can words, like cuisines, no longer evolve without a hyphen? Can "bemused" ever be allowed to mean "slightly amused," as many seem to want it to, rather than confused?

But I digress.

Lets us media types try to remember that we can get sick of words or phrases others do not even know yet. Rather than fawn over, overuse and condemn them, let's try to give them some time to settle into the lexicon. To allow a nice word to flame out is to chip away at one of the greatest features of the English language—useful synonyms. 

Having said all that, I really do hate when people use "literally" to mean "truly." And don't get me started on the one about the Kimono.
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