Blogs

What’s the Future Hold for Altmetrics?

Altmetrics (a non-traditional assessment of citation-impact metrics in scholarly publishing) have passed their fifth birthday. While there are debates taking place about important issues (the potential gaming of altmetrics, how to weight the various events, etc.), they are helping to engage readers and drive article downloads. Who hasn’t found themselves clicking on a most shared/commented…

Report Finds Digital News Subscriptions Driven By Customer Perception of Exclusive Content

Want to know the secret of the digital age? What’s behind all the trendy products being fawned over in the business press, from the Samsung Galaxy S7 to the iPad Air to 4G LTE data service to Oculus Rift? You. And your journalists. And your archive. And your op-ed pieces, articles, videos, graphics, interviews, and…

Reboot Ride-Along #2: Consume Everything!

Did you stop embracing change? Are you craving change instead? I hope so. (If you have no idea what I'm talking about -- watch this.) Look, if you want to see a radical transformation in the revenue you generate as a media seller, you have got to take it upon yourself to change the way…

Other Staff Bloggers
Data & Audience

Altmetrics (a non-traditional assessment of citation-impact metrics in scholarly publishing) have passed their fifth birthday. While there are debates taking place about important issues (the potential gaming of altmetrics, how to weight the various events, etc.), they are helping to engage readers and drive article downloads. Who hasn’t found themselves clicking on a most shared/commented…

A potentially powerful partner to magazine publishers is arising in the world of data-driven digital advertising: the U.S. Postal Service. OK, you can stop laughing now. I’m serious. A new USPS venture called Informed Delivery could create huge opportunities for our industry. The possibilities are probably bigger than even postal officials realize. But I’m dubious…

American publishers have benefited from the largely self-regulated regime that has governed the U.S. digital advertising market. Though it has upended traditional business models and forced publishers to develop new and different tools of the trade, it has also provided a lucrative source of revenue. Since most U.S. publishers sell advertising into the domestic market,…

Content & Digital Media

Want to know the secret of the digital age? What’s behind all the trendy products being fawned over in the business press, from the Samsung Galaxy S7 to the iPad Air to 4G LTE data service to Oculus Rift? You. And your journalists. And your archive. And your op-ed pieces, articles, videos, graphics, interviews, and…

Leo F. Buscaglia (1924 -1998) was a teacher at the University of Southern California in the late 1960s when one of his students committed suicide. This so greatly affected Professor Buscaglia that, in his pursuit for meaning of the sad event, he formed a non-credit class titled Love 1A. As you might expect, there were…

“The 19 Hottest Female Politicians Around the Globe!” “Donald Trump’s Advice For Paying Off Mortgage (It’s Genius!) “What These 31 Bond Girls Look Like Now Is Incredible” In the past few days, those sleazy headlines graced the web sites of some of the world’s most respected and prestigious magazine titles. It’s part of a troubling,…

Sales & Advertising

Did you stop embracing change? Are you craving change instead? I hope so. (If you have no idea what I'm talking about -- watch this.) Look, if you want to see a radical transformation in the revenue you generate as a media seller, you have got to take it upon yourself to change the way…

In case you missed the news, last week we launched Reboot Inbox, a weekly newsletter devoted to helping media salespeople radically transform how they sell. The newsletter will deliver exclusive insight directly into the inboxes of media sellers every Monday morning. Plus there’s a whole cache of free content -- expert blogs, video courses, and…

Today I’m happy to announce phase two of Reboot: Radically Transforming Media Sales. Launched in the fall of last year as a full-day workshop, Reboot now takes form as a multimedia learning program featuring blogs, articles, video courses, and a weekly newsletter called Reboot Inbox. All this will culminate with a live workshop on October…

News

I go to a dozen or more media conferences each year. Many I speak at and others I report on as a media analyst and journalist. I always hope to learn something new or hear different perspectives. I have seen the best and the not so great. Having attended the good and the bad, it…

BoSacks interviews Time Inc. CEO Joe Ripp about his new role as the chair of the American Magazine Media Conference, which the MPA will host in Manhattan on February 1st and 2nd. Ripp discusses why events like the AMMC are important for the health of the magazine industry and previews some of the conference sessions…

My friend Samir Husni has penned a short essay and complaint about "numbers" used in our industry for purposes of industry review and analysis (Click here). He bemoans the way some media reporters publish stats on the number of new titles in each quarter, and he wishes that they reached out to him for his extensive collected number of new launches. I suggest that his collection of data is very large, unique, and probably the most definitive.

Printing & Production

Last month, Condé Nast and Hearst Magazines announced the formation of PubWorx, a joint venture that will manage production, procurement, and circulation management for both publishers, as well as offer services to publishers across the industry. As a former publisher and national distributor and current circulation consultant, I find it amusing that Hearst and Condé…

Psst, wanna buy a paper mill? You could buy controlling interest in the U.S.’s largest maker of magazine-quality paper, Verso Corporation, for about $6 million. That’s up from less than $1.3 million a few weeks ago, which comes out to about $160,000 for each of Verso’s eight mills. The good news: Even a small Verso…

Publishers have heard and accepted that print is to be a brand’s premium product going forward, but what does that mean in practical terms? And how can an understanding of that model lead to a reversal of the downward trends publishers are struggling to cope with? I’m filing from Distripress, the international conference of press…

Business Management

Last October I attended and reported on the FIPP 40th World Congress in Toronto. The overwhelming topic of the event, which was repeated many times by most of the speakers there, was the need for corporate culture change in the media workplace. Joe Ripp, CEO of Time Inc., said it. Tsuguhiko Kadokawa, Chairman of the…

Last week I had the pleasure of attending the FIPP 40th World Congress in Toronto. For those of you who don't know, FIPP is the worldwide magazine media association. As far as I know, it is the only one of its kind on planet earth dedicated to bringing together publishers from all around the world…