Media Vent

Bob Sacks (aka BoSacks) is a printing/publishing industry consultant and president of The Precision Media Group (BoSacks.com). He is also the co-founder of the research company Media-Ideas (Media-Ideas.net), and publisher and editor of a daily international e-newsletter, Heard on the Web. Sacks has held posts as director of manufacturing and distribution, senior sales manager (paper), chief of operations, pressman, circulator and almost every other job this industry has to offer.

We are at an interesting crossroads in the magazine industry. Not all business plans are, if you will pardon the expression, on the same page. There is a large set of business focused on the of selling of magazines on the newsstand. There are thousands of people and hundreds of businesses dedicated to the shipping,…

I go to a dozen or more media conferences each year. Many I speak at and others I report on as a media analyst and journalist. I always hope to learn something new or hear different perspectives. I have seen the best and the not so great. Having attended the good and the bad, it…

Leo F. Buscaglia (1924 -1998) was a teacher at the University of Southern California in the late 1960s when one of his students committed suicide. This so greatly affected Professor Buscaglia that, in his pursuit for meaning of the sad event, he formed a non-credit class titled Love 1A. As you might expect, there were…

Last October I attended and reported on the FIPP 40th World Congress in Toronto. The overwhelming topic of the event, which was repeated many times by most of the speakers there, was the need for corporate culture change in the media workplace. Joe Ripp, CEO of Time Inc., said it. Tsuguhiko Kadokawa, Chairman of the…

Full disclosure: I’m likely not be the normal reading consumer on the internet, and for the record, I do use ad blocking software. Without it my day on the web was increasingly a painful, slow, and a terribly intrusive experience. Also for the record, and most importantly, I am willing to pay for the reading…

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