Social Media

Do Facebook And Google Have Control of Their Algorithms Anymore?
November 15, 2017 at 3:46 pm

If you searched Google immediately after the recent mass shooting in Texas for information on the gunman, you would have seen what Justin Hendrix, the head of the NYC Media Lab, called a “misinformation gutter.” A spokesperson for Google later gave a statement to Gizmodo that placed blame squarely on an algorithm: "The search results…

Bloomberg Will Launch Twitter Network in December; Secures Millions in Revenue
November 14, 2017 at 2:03 pm

Bloomberg's new Twitter network will launch on Dec. 18 with six founding partners: Goldman Sachs, Infiniti, TD Ameritrade, CA Technologies, AT&T and CME Group — and more are in the works. The average price point of the partnerships is $1.5 to 3 million, leading to Bloomberg securing eight figures in revenue in its first year.…

Social Media Platform Changes You Might Have Missed in October
November 8, 2017 at 2:25 pm

Facebook Stories, new Instagram Story features, Snapchat Context Cards and a potentially massive shift in how we consume content on Facebook… catch up with all the social platform changes you need to know from last month. A new feed, dubbed “Facebook Explore,” launched on desktop, after being tested on mobile devices. This feed showcases content…

What Does Mark Zuckerberg Really Think of the Value of News? Not All That Much.
November 7, 2017 at 2:31 pm

As I was listening to mixed but mostly negative news last week about newspaper company financial results, Facebook was reporting another 49% surge in ad revenues and a quarterly profit of nearly $5 billion. What caught my attention, though, when I later read a transcript of Facebook's earnings conference call was a Mark Zuckerberg comment…

Facebook Beats Earnings Expectations With 49% Growth in Q3, Despite Russian Ad Controversy
November 2, 2017 at 1:50 pm

Facebook reported another $10.14 billion in advertising revenue in the third quarter even while the company’s top attorney testified in Congress about how Russian operatives bought ads to misinform users before, during and after the 2016 presidential election. Today, the company said revenue for the previous three months grew 49% compared to the same period…

Press Release: Media Companies Grow Facebook Social Video as Engagement & Monetization Opportunities Emerge
November 2, 2017 at 12:33 pm

NEW YORK (PRWEB)October 31, 2017 -- For media companies leveraging short-form video to reach audiences on Facebook, increasing the quantity of video posts yields disproportionate gains in views and engagement, shows Wochit’s Q3 Social Performance Index. On average, publishers that increased their video production found a tri-fold increase in video views. Social video creation platform…

Social Platforms Grilled on Russia
November 1, 2017 at 2:49 pm

Welcome to November. Tuesday was day one of long-anticipated Congressional hearings with representatives from Facebook, Twitter, and Google. Russia’s presence on the social platforms as it attempted to influence the 2016 election is now well established, and the testimony confirmed that. What still isn’t clear is what impact the attempts actually had. The platforms confirmed…

Artificial Intelligence Is Coming for Publishers’ Analytics
October 26, 2017 at 2:35 pm

A four-year-old London startup called Echobox found traction in Europe and is poised to further expand in the U.S. with its AI-assisted social media product. Echobox, which has about 30 employees and raised $3.4 million in seed funding last year, aims to develop “AI for automating repetitive tasks” for publishers, according to CEO and founder Antoine…

LinkedIn Will Debut Video Ads by Q2 2018
October 24, 2017 at 1:55 pm

Smartphone users will start seeing autoplay LinkedIn video ads from Prudential Financial and Microsoft Canada first, then from all