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Editor's Note: View the Show Guide for the 2009 Publishing Business Conference & Expo
March 20, 2009 From PE Inbox
The 2009 Publishing Business Conference & Expo convenes in New York next week, March 23-25, at the Marriott Marquis Times Square.
March 20, 2009 From PE Inbox
The 2009 Publishing Business Conference & Expo convenes in New York next week, March 23-25, at the Marriott Marquis Times Square.
BoSacks: The Profit Prophet : The Terrible Burden of Destiny
December 2008 From Publishing Executive
As we move forward in this economic recession, it is important to remember that while some processes may be slowed, others will continue to fling us forward and create both unexpected opportunities and, depending on your perspective, unfortunate struggles to simply survive. We are faced with, some might say, “the terrible burden of a digital destiny.” As an industry, we will adjust and adapt to the conditions at hand, not necessarily because we want to, but because we must.
December 2008 From Publishing Executive
As we move forward in this economic recession, it is important to remember that while some processes may be slowed, others will continue to fling us forward and create both unexpected opportunities and, depending on your perspective, unfortunate struggles to simply survive. We are faced with, some might say, “the terrible burden of a digital destiny.” As an industry, we will adjust and adapt to the conditions at hand, not necessarily because we want to, but because we must.
Advanced Publishing Announces Launch of Its Digital Anywhere Service
July 2008 From News
SAINT JOHN, NB -- July 8, 2008 -- Advanced Publishing announced today the launch of its Digital Anywhere version as a complement to its existing RIDE (Rich Interactive Digital Edition) offering. This non-plug in based version will ensure that EVERY digital reader will be able to access a full featured digital edition of their favorite magazine or newspaper. “It is important for us and our publishing customers to ensure that all readers can access their magazine in a digital version. Corporate or government based readers are often precluded from downloading plug-ins (like Silverlight or Flash), and some readers still use older computers that
July 2008 From News
SAINT JOHN, NB -- July 8, 2008 -- Advanced Publishing announced today the launch of its Digital Anywhere version as a complement to its existing RIDE (Rich Interactive Digital Edition) offering. This non-plug in based version will ensure that EVERY digital reader will be able to access a full featured digital edition of their favorite magazine or newspaper. “It is important for us and our publishing customers to ensure that all readers can access their magazine in a digital version. Corporate or government based readers are often precluded from downloading plug-ins (like Silverlight or Flash), and some readers still use older computers that
Digital Editions’ Growth Spurt
June 2008 From Publishing Executive
This spring, Barnes & Noble announced that it would offer both print publications and digital editions of more than 1,000 magazine titles to visitors of BN.com. The e-editions will be fulfilled by Barnes & Noble partner Zinio. Indeed, it’s just one more indication that, despite some debate on their future, digital editions are becoming a viable alternative to print for a growing number of readers. Cambridge, Mass.-based The Gilbane Group recently published a study, “Digital Magazine and Newspaper Editions: Growth, Trends, and Best Practices,” showing that the number of business-to-business publications offering digital editions increased by more than 300 percent in a two-year span
June 2008 From Publishing Executive
This spring, Barnes & Noble announced that it would offer both print publications and digital editions of more than 1,000 magazine titles to visitors of BN.com. The e-editions will be fulfilled by Barnes & Noble partner Zinio. Indeed, it’s just one more indication that, despite some debate on their future, digital editions are becoming a viable alternative to print for a growing number of readers. Cambridge, Mass.-based The Gilbane Group recently published a study, “Digital Magazine and Newspaper Editions: Growth, Trends, and Best Practices,” showing that the number of business-to-business publications offering digital editions increased by more than 300 percent in a two-year span
The Digital Edition: Heading Toward Its ‘iPod Moment’?
October 2007 From Publishing Executive
When approaching the subject of digital editions—those e-publications that preserve print layouts in a user-friendly format, often enhanced with embedded multimedia features—an obvious question comes to mind: What can this platform offer a publisher that a good Web site cannot? “That’s the question we get all the time,” says Cimarron Buser, vice president of marketing and product planning at Southborough, Mass.-based Texterity Inc., who recently pioneered a digital publishing solution for the Apple iPhone. “We know that the way people read Web sites is different from the way they read magazines,” says Buser. “Web sites are more episodic; there’s a lot of
October 2007 From Publishing Executive
When approaching the subject of digital editions—those e-publications that preserve print layouts in a user-friendly format, often enhanced with embedded multimedia features—an obvious question comes to mind: What can this platform offer a publisher that a good Web site cannot? “That’s the question we get all the time,” says Cimarron Buser, vice president of marketing and product planning at Southborough, Mass.-based Texterity Inc., who recently pioneered a digital publishing solution for the Apple iPhone. “We know that the way people read Web sites is different from the way they read magazines,” says Buser. “Web sites are more episodic; there’s a lot of
The Digital Handyman: Retooling the Publishing Workflow
August 2006 From Publishing Executive
More than a decade into the “CTP revolution,” many of the promises of digital workflow have yet to be fulfilled. The publishing industry is far from achieving the hands-off, utopian workflow many envisioned when film went away and content went digital. While some in the industry once resisted the notion of a digital workflow, most now agree that the evolution from film to files has been a positive for the publishing world—as profound a development as desktop publishing. With digital content, publishers can now cut out much of the prepress expense for their print workflow, and perhaps even more importantly, their content is now
August 2006 From Publishing Executive
More than a decade into the “CTP revolution,” many of the promises of digital workflow have yet to be fulfilled. The publishing industry is far from achieving the hands-off, utopian workflow many envisioned when film went away and content went digital. While some in the industry once resisted the notion of a digital workflow, most now agree that the evolution from film to files has been a positive for the publishing world—as profound a development as desktop publishing. With digital content, publishers can now cut out much of the prepress expense for their print workflow, and perhaps even more importantly, their content is now
18 Tips for Successfully Launching a Digital Edition
December 2005 From Publishing Executive
When the idea of creating digital editions of magazines surfaced just a few short years ago, there were those who scoffed at the notion. "Who would want to read a magazine on a laptop or PDA?" they cried. But smart publishers didn't write off the idea. They began considering the possibilities of the digital medium—the opportunities for reaching new audiences, extending a title's geographic reach, new and richer advertising experiences, and the massive amounts of money that could be saved on printing and distribution. Indeed, there are plenty of concrete incentives for publishers to go digital. Leading the charge for digital
December 2005 From Publishing Executive
When the idea of creating digital editions of magazines surfaced just a few short years ago, there were those who scoffed at the notion. "Who would want to read a magazine on a laptop or PDA?" they cried. But smart publishers didn't write off the idea. They began considering the possibilities of the digital medium—the opportunities for reaching new audiences, extending a title's geographic reach, new and richer advertising experiences, and the massive amounts of money that could be saved on printing and distribution. Indeed, there are plenty of concrete incentives for publishers to go digital. Leading the charge for digital
9 Options in Digital Editions
April 2005 From Publishing Executive
Digital magazines may not be commonplace, but they're certainly gaining momentum. First on the list of benefits for many who offer digital publications is savings: There are no paper costs, postage fees or printing costs. But also, there's big incentive for advertisers: Direct links to advertisers' Web sites, and now even the ability to incorporate audio and visual into digital versions of print ads. Readers' actions can often be tracked, providing publishers with the means to prove their readers' interest in the advertisers' products. For many, a hindrance was that the technology was a bit slow for large files loaded with graphic images.
April 2005 From Publishing Executive
Digital magazines may not be commonplace, but they're certainly gaining momentum. First on the list of benefits for many who offer digital publications is savings: There are no paper costs, postage fees or printing costs. But also, there's big incentive for advertisers: Direct links to advertisers' Web sites, and now even the ability to incorporate audio and visual into digital versions of print ads. Readers' actions can often be tracked, providing publishers with the means to prove their readers' interest in the advertisers' products. For many, a hindrance was that the technology was a bit slow for large files loaded with graphic images.
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