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Does Your Sales Team Need a Reboot? Yes.
October 6, 2015 at 4:06 pm

The media industry is changing. A lot. And anyone charged with driving revenue needs to drastically rethink how they sell and what they sell if they want to survive.

Stop Selling Ads & Start Selling Outcomes
October 6, 2015 at 3:26 pm

NAPCO Media president Dave Leskusky explains why media salespeople need to develop new, consultative skills that will help them assess clients' problems and sell solutions.