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How Digital Printing Helps Retailers Personalize Print & Increase Sales
November 7, 2017 at 4:21 pm

What if retailers could take their most loyal customers and individually target those customers with a beautifully printed catalog, featuring products they're most interested, based on purchase history and predictive analytics? This hypothetical has become a reality thanks to advances in digital printing and data integration technology. In this video, print expert and CEO of…

John Conley Describes Digital Printing's Power to Engage Niche Audiences
November 7, 2017 at 1:54 pm

Digital printing is making it easier for magazine publishers to create hyper-targeted niche magazines. In this video print expert and CEO of Borderland Advisers John Conley explains how Cobblestone Living uses digital printing to deliver greater value to and increase revenue from its affluent audience of 500 subscribers. Conley is an advisor and speaker at…