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Facebook Just Made It Easier for Users to Tell News Organizations Apart
August 24, 2017 at 1:34 pm

A common complaint from publishers who use Facebook is that every story looks the same. Whether it's from CNN, The New York Times or BuzzFeed, they all have the same basic elements: Photo, headline, blurb and source. That can be a problem, especially for newsrooms that want to set themselves apart from the scourge of…

Events, Data-Driven Ads Boosts Haymarket's B2B Brands
August 23, 2017 at 1:38 pm

Haymarket’s Energy and Environment Division publishes several authoritative B2B publications such as Windpower Monthly, focused on wind-energy development since 1985, World Architecture News, the largest provider of news and information to the global architectural community, and ENDS, the leading provider of environmental and sustainability intelligence for British and European businesses. As commercial manager of this…

Will Clap for Food: Medium Rolls Out a Payment Model for Writers Based on Engagement
August 23, 2017 at 1:25 pm

At the beginning of the year, Medium announced a big change: 50 staffers were being laid off as the company shifted away from what founder Ev Williams called the "broken system (of) ad-driven media." At the time, it wasn't clear how the company planned to solve the broken economics of internet publishing. Today, that vision…

After More Than Half a Century, The Village Voice Is Closing Its Print Edition
August 22, 2017 at 1:33 pm

The Village Voice, a storied progressive alt-weekly that has watchdogged New York's political and business classes for more than half a century, is ending its print edition, its owner announced Tuesday afternoon. The announcement is a symbolic blow for alternative weeklies across the United States, which have endured successive cuts and closures in recent years…

Google Tests Subscription Tool for Publishers
August 21, 2017 at 9:12 am

Alphabet Inc.’s Google is developing new tools designed to boost subscriptions for news publishers. It follows a similar olive branch from Facebook Inc. to an industry that has seen the digital behemoths take over the online advertising market. Google’s latest foray arrives on three fronts. The first is a revamp of its feature, called “first…

Behind the Unlikely Success of PolitiFact And the Truth-O-Meter
August 21, 2017 at 9:08 am

There were lots of good reasons we shouldn’t have started PolitiFact. We were out of our league. The St. Petersburg Times was a regional paper with a good reputation, but we didn’t know much about fact-checking or developing new products in a digital age. I knew nothing about building a website. My first diagram of…

Grindr Launches 'Into,' LGBTQ Lifestyle Publication
August 18, 2017 at 12:53 pm

Gay hookup app Grindr is leaping into the Speedo-filled pool of gay lifestyle publishing with the official launch of Into, a new digital magazine targeting millennial LGBTQ audiences, the company announced this week. Launched in beta in March, the pub attracted over 2 million unique readers with its first issue. The magazine, available at intomore.com, will…

Here’s Why Publishers Won’t Stop Pivoting to Video
August 18, 2017 at 12:38 pm

Time for another round of “pivoting to video” chatter, promoted by yet another story about a digital publisher “pivoting to video” by laying off people who don’t make video. In this case it’s Mic, a millennial-focused (of course) startup that pre-wrote its own take on the story a week ago via a guest post on…

Inside Continues to Bet on Email, the “Largest Social Network”
August 17, 2017 at 1:16 pm

Email, not Facebook, is the largest social network. That’s the view held by the team behind Inside, a company focused entirely on growing and monetizing its motley collection of newsletters. Closing in on a year, the company founded by serial entrepreneur and investor Jason Calcanis — known for Weblogs Inc. and his early investments in…

Mic Is Laying Off Staff As It Prepares for a Pivot to Video
August 17, 2017 at 12:58 pm

Mic.com laid off staffers on Thursday in what is part of a larger pivot to video that it will begin later this month. The millennial-news site said in a memo circulated among staffers that it would lay off 25 people, primarily from its news and editorial departments this morning amid a larger reorganization of the…

How The Economist Builds Trust on Social Media
August 16, 2017 at 2:36 pm

We need to be smart. We want to build not just new online audiences on top of our 174-year newspaper heritage — but also trusting and loyal ones. Here are three ways we try to do that. Two of them are used by others too, according to an analysis by NewsWhip’s Gabriele Boland. She compared the social…

Mashable Is Exploring a Possible Sale
August 16, 2017 at 1:56 pm

Mashable Inc. is exploring strategic options including the sale of all or part of the online media company, according to people with knowledge of the matter. Mashable, founded in 2005, may draw interest from buyers in Europe and the U.S., said one of the people, who asked not to be identified discussing private information. The…

Facebook Is Rolling Out a Trending News Section on Mobile
August 15, 2017 at 2:14 pm

Facebook is rolling out a “Trending News” section on mobile that includes its own link in the app’s main navigation. This follows the company’s earlier announcement this spring of a redesign for Trending Topics, an increasingly important part of Facebook’s social network, where it tracks the news stories that are buzzing across its service. That redesign is…

AMI Increases Men's Journal Circ, Men's Fitness Goes All-Digital
August 15, 2017 at 2:07 pm

American Media Inc. is folding print subscriptions to Men's Fitness into its other male-focused brand, Men’s Journal, thereby increasing the latter's print circulation. Starting with the November issue, AMI will increase Men's Journal's circulation to 1.25 million, a 66% increase. Current readers of Men's Fitness will receive Men's Journal print issues. Men’s Fitness will shift to an…

Vice Partners with Airbnb to Offer Travel Packages
August 14, 2017 at 2:04 pm

Vice Media has always tried to show what living on the edge looks like, but it’s inviting people to experience it for themselves. The youth-focused digital media company is partnering with Airbnb Inc. to offer custom-made travel packages in keeping with the Vice’s “punk ‘zine” ethos. “Vice has long gone all over the world to…

Here’s Why 4 Publishers Jumped onto Facebook Watch
August 14, 2017 at 1:55 pm

A year ago, the Fort Worth Star-Telegram launched "Titletown, TX," a real-world version of "Friday Night Lights." Over 20 mini-documentaries, the Star-Telegram followed the Aledo Bearcats as they rebounded from defeat and won a Texas state football championship. When the season came to an end, so did the documentary. But in the past week, "Titletown, TX"…

State of the News Media: Digital News Fact Sheet
August 11, 2017 at 1:44 pm

In the U.S., roughly nine-in-ten adults (93%) ever get news online (either via mobile or desktop), and the online space has become a host for the digital homes of both legacy news outlets and new, “born on the web” news outlets. Digital advertising revenue across all digital entities (beyond just news) continues to grow, with…

Cooking Light Redesigns, Sharpens Edit Focus
August 11, 2017 at 1:38 pm

Cooking Light is debuting a new look and crisper editorial in its September issue, out today. The redesign includes a wider logo, more white space and a minimalist design. The cover of the magazine has a tearaway at the top that reveals the new look and the tag: “What healthy means now.” Cooking Light celebrated…