Content & Digital Media

Business insight on content strategy, web strategy, events, e-learning, ecommerce, and other content-driven revenue streams publishers are pursuing.

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At the FUSE Media conference last fall, Alex Gittleson, Director, Digital and Cross-Platform, News Research, NBC News, sat down to talk about the changing technology needs at his organization. In particular, programmatic, he noted, has become a major cornerstone of their ad-buying experience, and social media platforms like Snapchat are beginning to play a larger…

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