Content & Digital Media

Business insight on content strategy, web strategy, events, e-learning, ecommerce, and other content-driven revenue streams publishers are pursuing.

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Technology expert and professor at the The S.I. Newhouse School of Public Communications Stephen Masiclat argues that despite the excitement around virtual reality (VR), there are huge barriers to widespread platform adoption and an unlikely path to profitability for publishers. Where publishers need to be paying greater attention, says Masiclat, is augmented reality (AR). Unlike VR,…

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