5 Ways Publishers Can Harness the Power of Demographic & Behavioral Data
Sponsored by: Omeda
Speakers: AnnMarie Wills, VP Audience and Data, SourceMedia and James Capo, CRO, Omeda
Many publishers have established a diverse product mix that includes events, websites, print publications, and more. Publishers are also learning that rich audience data is the fuel for driving growth across a product portfolio. In this webinar, we’ll investigate how a 360-degree view of audience data can drive revenue and new audience engagement.
Tune in to this webinar to learn how audience data can:
• increase product subscriptions
• improve requalification (instead of telemarketing)
• increase event registration
• re-engage dormant audience members
• transform anonymous traffic to known users
Sponsored by Omeda
Click above to view this free webinar today!