The Newsonomics of Forbes’ Real Performance and Price Potential
Financial documents being shown to potential buyers raise questions about its future growth. Has Forbes peaked? And can it justify the high price it's seeking?
The bidding for Forbes is now moving into round two, with a sale expected within a month. A surprising set of largely non-U.S. buyers is flipping through the pages of a memorandum prepared by Deutsche Bank, which Forbes has tasked with shopping the property. A careful reading of that 62-page confidential document reveals a lot about the company's much-heralded forays into new businesses.