Tortoise Media’s Katie Vanneck-Smith on Why the Future for News is Slow
One of the big media events of last year was the announcement of the launch of Tortoise - the ‘slow news’ startup helmed by a quartet of high profile execs. Between them, ex BBC News Director James Harding, former Dow Jones president Katie Vanneck-Smith, independent director, Ceci Kurzman, and former US ambassador to Sweden Matthew Barzun hope that they can disrupt the the way people consume news by delivering it a more thoughtful, less instantaneous way.
Tortoise went live with a daily newsletter in January and has big plans for events and an accompanying print publication. Yet how did the concept of Tortoise come about, and are we really starting to witness the start of a slow news movement?