Women’s Magazines are Dying. Will we Miss Them When They’re Gone?
In late November, Glamour came to the same conclusion reached by so many other women’s magazines these days: After 80 years in mailboxes and grocery store checkouts, it will stop publishing its glossy monthly, ending with the January issue. For Glamour, print is officially dead, the inexorable “pivot to digital” now complete.
Teen Vogue, a junior version of the fashion bible, was already there. Self, purveyor of 1,000 ways to say goodbye to your back fat, disappeared from the racks in 2017. Seventeen, once a lifestyle primer for high school girls everywhere, now will publish only special issues, and Redbook, one of the “Seven Sisters” of magazines for suburban housewives, is high-tailing it to the Web as well.
The magazine industry as a whole has been belt-tightening for years thanks to a print advertising famine, eliminating costly paper copies while trying to establish a beachhead on the Internet. Yet women’s publications somehow feel much more endangered than the rest, especially now that even the woke online upstarts that once aimed to replace them — sites such as the Hairpin, Rookie and the Toast — are themselves turning off the lights.