Zinio and Relay.com Partner to Expand Their Digital Newsstands
The French digital newsstand Relay.com and the U.S.-based digital newsstand Zinio have announced a partnership. With the deal, which is expected to go live in the fourth quarter of this year, Relay.com will begin using the Zinio technology platform and applications to power its newsstand.
The partnership will mean that Relay and Zinio will be adding magazines from their respective catalogs - Relay's being 600 strong. According to the partnership announcement, the reach of the combined catalogs will exceed 55 percent of the digital circulation in France audited by OJD.