Black Enterprise Launches iPad Edition
(Press Release) New York, NY Aug. 19, 2010 — Black Enterprise, the nation's premier business and wealth building resource for African Americans, today announced that a digital edition of the publication designed exclusively for the Apple iPad will be available for download beginning today, Aug. 19. The release makes Black Enterprise the first African American-owned and operated magazine to provide its content through the iPad app.
The initial offering of its 40th Anniversary Collectors Edition plus Best Companies for Diversity issue will be made available for download at the Apple app store at no cost—allowing maximum opportunity for users to experience the brand that defines black business success in this exciting new format. Subsequent issues, complete with a host of exclusive interactive and multimedia content, will be priced at $1.99.
With the debut of the Black Enterprise magazine app for iPad, users may now experience the brand's cornerstone Wealth for Life content as an engaging interactive experience. In addition to the Moneywise, Shopsmart, Enterprise, Techwatch, Workplace, Diversity Watch, Motivation and Lifestyle features, the iPad edition will offer enhanced content with touch-linked cover lines; full screen, high-definition videos; exclusive slide shows and photo galleries; social networking links; article sharing; and extended in-depth editorial content not found in the print edition-all at the tap of a finger.
"Black Enterprise is now on the cutting edge of technology, delivering content and services in any form accessible to our audience," says President & CEO Earl "Butch" Graves Jr. "Our mission to uplift African Americans by building on the cornerstones of economic empowerment has never been more vital. We've organized our Black Enterprise app to specifically give users the most valuable, proprietary information wherever and whenever they need it-offering the tools to achieve business and career success in record time. Our iPad app truly takes Wealth for Life to the next level."