Blanchard Systems Announces Record Attendance at SendMyAd Users Meeting
New Orleans, LA, May 9, 2012—Blanchard Systems, the developer of the SendMyAd ad portal, is pleased to announce record attendance at the Third Annual SendMyAd Users Meeting. The record number of Publishers and Affiliates attended the meeting hosted by Time Inc. at the Time Life Building in New York City.
Highlights of the meeting were:
• Keynote address by David Steinhardt, President of IDEAlliance addressing standards and the changing environment of magazine production.
• A Town Meeting, moderated by David Steinhardt, allowed attendees to share their experiences and challenges.
• A review of the enhancements made to SendMyAd over the past year including AdCreator, a tool to allow advertisers to build ads within the SendMyAd ad portal.
At this years meeting, Blanchard Systems introduced Virtual Publisher, a “cloud-based” system designed to help publishers plan, create, collaborate and approve all elements of a publication’s multichannel production for print, web, mobile, and tablet from a standard web browser. The solutions is tightly integrated with SendMyAd to integrate ad and editorial.
Charles Blanchard, CEO of Blanchard Systems commenting on the Users Meeting said, “It was great to host our Publishing Customers and Affiliates at this year’s meeting. We were very pleased with the record attendance. It is very helpful for us to hear what our customers have to say about our products and to discuss their needs to expand our solutions to meet the evolving world of multichannel production.”
About Blanchard Systems, Inc.
Blanchard Systems is a software development and systems integration company providing the best productivity solutions for the printing and publishing industry. As the developer of SendMyAd and Virtual Publisher, Blanchard Systems provides publishers with cloud-based solutions to streamline the process of planning, receiving, producing, and delivering all types of advertising and editorial materials for multichannel production for print, web, mobile and tablet. As the North American distributor and shareholder of Dalim Software, Blanchard specializes in automating workflow solutions that solve its customers' most pressing issues.