BusinessWeek Combines Print and Digital Operations, Lays Off ‘Small Number’ of Staffers
BusinessWeek, which recently completed a major redesign and overhaul of its print product, announced a “reorganization” of its editorial staff this week, combining its print and online staff into a single operation. The move was publicized in an internal memo from BusinessWeek Editor Stephen Adler and includes what he referred to in that memo as a “small number” of layoffs.
“These reductions are the result of BusinessWeek successfully completing the integration of its print and digital operations. The new structure will enable BusinessWeek staff to collaborate more effectively, take greater advantage of the staff’s abilities and better serve our combined print and online audience,” says Patti Straus, associate director of communications.
Adler also announced the creation of eight chief editors to head up all print and online work in a particular coverage area. Each chief will report directly to BusinessWeek Executive Editors John Byrne and Ellen Pollock.
The move comes at a time in which BusinessWeek has seen an increase in total magazine readership of 3 percent, according to the most recent figures from Mediamark Research Inc. (MRI), to 4.9 million, the magazine’s highest total since 1998.