Canon Communications Acquires Pharmapack Trade Show
Canon Communications, a business-to-business media company targeting the advanced, technology-based manufacturing industry, announced this week its acquisition of the Pharmapack trade show from French trade show organizer Oriex. Pharmapack is an annual pharmaceutical packaging event held in Europe. Terms of the deal were not disclosed.
The purchase expands Canon’s coverage of the pharmaceutical manufacturing sector and gives the company exposure to Europe’s $9 billion pharmaceutical packaging marketplace. The show will also complement another Canon trade show, BIOMEDevice, which will be co-located alongside Pharmapack in Paris, the company said.
“The synergies between these two shows could not be stronger,” says Kevin O’Keefe, senior vice president of Canon’s events division. “The addition of BIOMEDevice Europe to the highly successful Pharmapack show will broaden the audience appeal to include senior design and manufacturing titles from Europe’s leading medical device and biopharmaceutical producers. … The combined event will be a great forum for both of these vibrant industries.”
Canon is a portfolio company of Apprise Media.