Hachette Purchase Shuffles the Deck at Hearst
One wonders if the move was a bit jarring for lad-mag vet Kevin O'Malley, but at Hearst these days, simply knowing where you will land amidst staff reshuffling must be a comfort.
O'Malley this week was named senior vice president, publisher and chief revenue officer at Elle, the most high-profile of the newly acquired media brands in Hearst's just-closed $921 million mega-deal with French media conglomerate Lagardère SCA. Acquisitions include all of Lagardère's U.S. properties under the banner of Hachette Filipacchi Media, as well as international publishing rights to Elle and Elle Decor.
O'Malley's move leaves a void at the top of Esquire, where he was vice president, publisher and chief revenue officer since 2003. At Esquire, O'Malley and editor David Granger spearheaded a series of innovative brand extensions—including a furniture line, the Esquire Signature Space Program and, most recently, the retail website Clad—and digital initiatives, including its 2008 e-ink cover, augmented reality tie-ins and a series of popular apps.
"Kevin has shown a tremendous amount of innovation and creativity during his time at Esquire," Hearst president Michael A. Clinton said in a press release. "... His expertise in the luxury and fashion space, coupled with his ability to understand how to take a magazine brand well beyond the page, makes him a perfect fit for Elle."
Elle publisher Kevin Martinez has been moved to the associate editor position. A new publisher at Esquire will be named shortly, the company says.
Also changing jobs is Elle Chief Brand Officer Robin Domeniconi, who will assume a corporate role in strategic development. AdWeek reports Domeniconi turned down the job of Elle publisher, which made her place on Hearst's corporate structure initially unclear.
A new management structure was announced Wednesday, which includes management promotions in editorial and sales. The revamped system creates a men's interest group headed by newly-named Editorial Director James B. Meigs, who was promoted from editor-in-chief of Popular Mechanics. Patricia Haegele, SVP, publisher and chief revenue officer of Good Housekeeping, has been named publishing director of Good Housekeeping, and Kate Kelly Smith, VP, publisher and chief revenue officer of House Beautiful, has been promoted to SVP and publishing director of House Beautiful.