Incisive Media Announces ALM Rebranding
Incisive Media announced this week the rebranding of its ALM unit, formerly known as American Lawyer Media, which includes properties such as The American Lawyer, Real Estate Forum, Law.com and LegalTech. ALM was acquired by Incisive in August 2007.
“This milestone reflects the growing integration of our organizations, and our ability to collaborate across geographies, markets and businesses for the benefit of customers,” said Tim Weller, group chief executive of Incisive Media. “For our readers, this means expanded access to broader content in all the markets we serve. For advertisers and sponsors, our rebranding signifies wider and deeper reach among senior decision-makers in key vertical segments.”
In conjunction with the branding transition, Incisive will be consolidating many of its existing offices into two new facilities in New York City.