Press Release: Kim Heneghan Joins U.S. News as Vice President and General Manager of Money Products
Washington - U.S. News & World Report is expanding its consumer advice team, products and editorial content with the creation of two new positions, President and CEO Bill Holiber announced today. Kim Heneghan will be joining the company as Vice President and General Manager of Money Products. Kim Castro will be promoted to Executive Editor of Consumer Advice.
Heneghan, who brings extensive experience developing online products and services for consumers from her previous position as the General Manager of Online at Hanley Wood, will lead the newly-created Money Products team in the development of new products in Personal Finance, Careers and Investing. She will be joined by Jada Graves, Careers Product Manager, and Kirk Shinkle, Director of Financial Services.
Castro, who was previously Managing Editor for Money and Health at U.S. News, will extend her editorial responsibilities across Consumer Advice categories, including the recent addition of Real Estate. Under Castro's editorial direction, web audiences to U.S. News' Money and Health articles, blogs and slideshows more than doubled. Castro also helped drive the creation of the Eat + Run blog, Patient Advice columns and several new products, including the popular Best Diets and Best Mutual Funds rankings and the soon-to-be-released U.S. News 529 Finder, which allows consumers to compare, research and select the best tax-advantaged college savings plans.
"More than half of our audience is coming to usnews.com for guidance on important decisions in their lives," said Holiber. "Kim Heneghan and Kim Castro will be major assets as we develop new consumer advice content and decision making tools in Money and across our site."
U.S. News' expanding suite of tools, products and consumer advice content is designed to help consumers make smarter decisions in life and work. Newly released products and editorial content in Health, Money and Education have contributed significantly to U.S. News' growth this year. Nearly 25 million visitors come to usnews.com each month, up over 20 percent since last year.* The year-old U.S. News Doctor Finder drew over 2 million visitors in July. Launched earlier this year, the U.S. News Advisor Finder, a directory of 320,000 active investment advisors and 10,000 advisory firms, enables consumers to search for a financial advisor based on location, investment and planning needs. The new Community College Directory helps students identify the right certificate or two-year degree programs in their community. Most recently, U.S. News released the Best Real Estate Agents service, collaborating with Agent Ace to connect home buyers and sellers with the best-performing agents.