mediaIDEAS onPoint: Making Money on App Stores: Amazon the Challenger
This week's mediaIDEAS onPoint compares app revenue generation on Apple's iTunes, Google's Play and Amazon's App Store. Recent data from Flurry shows that for every $1.00 spent by an average user on iTunes, $0.89 was spent on Amazon's platform, while only $0.23 was spent on Android Play.
Amazon is rapidly getting closer to Apple in per user revenue. Will we be seeing more developers invest in this new platform?