MEI Collaborates with Reader's Digest to Create First iPad Issue
Powell said she expects the magazine to continue to improve the tablet production process with each issue, and she's looking forward to new features as Adobe develops the DPS.
"Overall, it was a great experience and a good value," she said. "It was a great investment for the company, and I look forward to expanding it."
Based in New York City, Reader's Digest has been one of the best-selling consumer magazines in the United States for many years, with a circulation of 6.1 million today. Globally, it is the world's largest circulation magazine, reaching some 70 million readers in more than 60 countries, with 50 editions in 20 languages. Further information about the company can be found at www.rda.com.
MEI is proud to have assisted a magazine industry icon in its first tablet edition, and in implementing a new streamlined workflow.
"Reader's Digest is one of the first publishers to realize the benefits of upgrading to K4—an extremely powerful and reliable system that integrates so well with Adobe's emerging standard for tablet publishing," said Linda Bruce, vice president of enterprise sales at MEI.
The Reader's Digest iPad app is available in the iTunes store. Visit http://itunes.apple.com/us/app/readers-digest/id411524298?mt=8 to download it.
The vjoon K4 Cross-Media Publishing Platform is a flexible, scalable solution that allows publishing professionals to manage design and editorial workflows and deliver multimedia content to a variety of output channels—print, online, tablet and other electronic formats. With its multi-level security controls, open architecture and robust customization options, K4 provides a transparent and secure production workflow environment for workgroups or entire publishing enterprises. K4 is a product of vjoon GmbH of Hamburg, Germany. With almost 400 systems installed in publishing houses, agencies and magazines worldwide, K4 has already revolutionized the editorial workflow for nearly 19,000 users. MEI is the exclusive distributor of K4 in the Americas, with more than 150 installations managing nearly 9,800 users.