Next Issue Expands Catalog With 8 New Magazines, Starts Marketing Push
Next Issue, the magazine newsstand app sponsored by Condé Nast, Hearst, Meredith, News Corp. and Time Inc., recently announced the addition of eight new titles to its catalog—bringing the total number of offerings to 80. Next Issue, which in the past was the target of criticism for its slow pace of expansion and initial roll-out on a very limited number of devices, has stepped it up as of late, finally coming to the iPad in July (though having problems on Android) and publicizing its $9.99 all-you-can-eat access plan via high-profile TV and Web ads, one of which ran this week during the Colbert Report on Comedy Central.
New titles available from the "Netflix of magazines" include ESPN The Magazine, Fast Company and Travel+Leisure. Read the entire press release below.
- James Sturdivant
New York, NY – November 29, 2012 – Next Issue Media, the first and only company to provide unlimited access to premium digital magazine content in the US, today announces the addition of eight new titles to its iPad catalog. These new magazines increase the total number of top titles to 80 across a spectrum of interests, maintaining the company's commitment to offering the world's most popular brands in a high-value consumer subscription model.
The new titles added to the Next Issue catalog include: ESPN The Magazine, Fast Company, Food & Wine, Inc., Men's Fitness, Men's Journal, New York Magazine and Travel + Leisure. While the Next Issue catalog continues to grow with the addition of these eight new magazines, pricing of the unlimited access plans remains the same.
The Unlimited Basic plan provides access to all monthly and bi-weekly titles, 73 in total, and continues to be offered for just $9.99 per month. The Unlimited Premium plan offers access to all 80 titles, which includes the weekly titles, for the same low price of $14.99 per month. Both plans include access to back issues.
"These new titles augment key areas of our catalog, including men's interest and business, and enhance the value to unlimited customers by giving them an even broader selection of world class, category leading magazines for a single low price" said Morgan Guenther, CEO of Next Issue Media.
Just in time for the holidays, the eight new titles are included in gift subscription packages. Consumers have the option to purchase three, six or 12 month subscriptions to the Unlimited Premium plan for their friends and family.
The new titles are added to the existing catalog of favorites such as: Better Homes and Gardens, Condé Nast Traveler, Cosmopolitan, Details, ELLE, Entertainment Weekly, Esquire, Fitness, FORTUNE, GQ, PEOPLE, SPORTS ILLUSTRATED, The New Yorker, TIME, Vanity Fair, Vogue, Wired and many more. For a complete list of titles, visit nextissue.com/storefront.
Work is currently underway to bring the new titles to compatible Android tablets.
Availability and Requirements
ESPN The Magazine, Fast Company, Inc., Men's Fitness, Men's Journal and New York Magazine are available now. Food & Wine and Travel + Leisure will be available in December.
Next Issue for iPad v3.1.0 is required to access the new titles and is available now in the United States on all iPad models. iPad users can go to nextissue.com to sign up for an account, purchase individual magazines or subscribe to an unlimited plan and then download Next Issue for iPad from the App StoreSM.