Northbrook, IL – October, 9 2017 – Omeda, the audience relationship management company, announced that Steve Arend has joined the company as its Chief Product Officer. Previously, Arend was in leadership roles at UBM and Vance. Steve brings to the team an extensive background in product development and user experience. As Chief Product Officer, Arend is responsible for the creation of new products and applications that will provide enhanced revenue opportunities for Omeda’s clients.
Aaron Oberman, CEO of Omeda is enthusiastic about Steve’s experience and the impact he has already made after being on board for just a few months in a contracting role,
“Steve will be integral in leading Omeda as we transform the products to better help our clients serve their audience. His forward thinking makes us a better company and more importantly a better partner to our clients in this ever-changing environment.” says Oberman.
Prior to his work at Omeda, Arend worked to found Reaction Stream. In 2011, he built Reaction Stream in order to collect and display sentiment in real time on any device and for any number of people reacting.
Omeda is the leading audience relationship management platform allowing you to acquire, unify, manage & activate your data. Omeda provides a real-time, single view of your audience through 24/7 data storage, data management, data matching and data activation. Through the development of rich behavioral audience profiles, Omeda delivers deep business insights and analytics while also providing new, data driven, revenue opportunities.