Primedia and Brill Media Create Media Central
New York's Primedia publishing teamed with Brill Media Holdings to create Media Central to fuse publications, Web sites and other industry products. Financial terms were not disclosed, but Brill Media, owner of Content magazine, has minority stake in the new venture. Steven Brill, publisher, will be chairman of Media Central.
Primedia's other recent acquisitions, Kagan World Media, a media research firm, Folio Management, Cable World, Simba and MediaCentral.com, will also be included as part of the new company.