PubExec Digital Media Summit Will Tackle Data, Mobile, Digital Revenue
After the successful launch of the Executive Summit on Digital Media last September Publishing Executive has reprised the event with a new roster of publishing leaders from the B2B and consumer space. The invite-only gathering will explore the implications of the shift to mobile, challenges of multi-platform publishing, and winning strategies for capturing audience and driving revenue.
Hosted at The Union League in New York City May 18th, the Executive Summit on Digital Media will deliver valuable intelligence for an audience of C- and D-level publishing executives and offer extensive networking opportunities in an intimate setting. Panelists from Condé Nast, ALM Media, Mansueto Ventures, DuJour Media, and more will candidly discuss strategies that are driving digital profits, new ways they are using data to improve content and grow audience, and techniques for monetizing mobile usage. The day will include panel discussions, a keynote, lunch, cocktails, and casual networking opportunities.
Those interested in attending this year's Publishing Executive Live can get a taste for the event from our extensive reporting on last year's sessions, which delved into improving data management and creating premium products for core fans.
Details on the content planned for May 18th are below. For more information on attending Publishing Executive Live, please contact Matt Steinmetz at firstname.lastname@example.org.
Publishing Executive Live: Executive Summit on Digital Media - Monday, May 18th 9:00AM - 3:00PM
The first panel of the day, "Deep Dive on Digital Revenue Strategies," will provide attendees with a look at how publishers are monetizing their digital audiences through native advertising, ecommerce, and more. Panelists will share insights on what strategies and products have proven most effective for their businesses.
Following will be a session called, "Publishing's Future: Digital AND Data-Driven," featuring Troy Young, president of Hearst Magazines Digital Media, Jeffrey S. Litvack, chief digital officer and president of ALM Intelligence at ALM Media, and Daniel Stubbs, executive director of digital intelligence at Condé Nast. These executives will explain how they using data to optimize content, grow audiences, and drive revenue within their organizations as well as what initiatives are finding the most success. VP of SEO and social media at Define Media Group Adam Sherk will moderate.