Jann Wenner revolutionized the magazine business and brought rock 'n' roll to the masses with the launch of Rolling Stone in 1967. The magazine quickly skyrocketed in popularity, helping to define rock music, and eventually, all of pop culture. In a recent podcast, Recode Media's Peter Kafka spoke with the author of Sticky Fingers and Wenner biographer Joe Hagan. Hagan's new book chronicles the rise of Wenner and analyzes the media mogul's missteps which ultimately led to the sale of Rolling Stone.
In the podcast Kafka and Hagan discuss:
- How Rolling Stone helped define the rock universe and delivered that universe to subscribers' doors
- Damaging Wenner Media deals, like buying Us Magazine back from Disney in 2006 before print took a nosedive
- How Wenner's inability to predict and adapt to the rise of the internet hampered Rolling Stone's growth
Listen to the full podcast below.