Rodale Inc. and BermanBraun Launch Premium Lifestyle Channel on YouTube
BermanBraun's digital division has created and operates some of the most popular properties online. They include the celebrity news site WONDERWALL, which BermanBraun launched in partnership with Microsoft in February 2009. The site is the primary celebrity destination on the MSN network, and currently ranks first in engagement among all competitive sites in entertainment news. The site has averaged over 17 million unique users over the last 3 months. WONDERWALL has averaged over a billion page views per month for the period December 2011 thru February 2012. In April 2010, BermanBraun launched GLO -- a site created in partnership with MSN and Hearst. GLO features an innovative design that creates a unique "digital magazine" experience for women seeking style, beauty and lifestyle content. GLO averages over 5 million monthly uniques and currently ranks first in engagement among competitive sites in its fashion/beauty category. BermanBraun is launching three new sites with AOL in 2012 in the categories of weather, pets and men. BermanBraun also created and operates the sites WONDERWALL LATINO and POWERWALL.
BermanBraun recently acquired Whiskey Media, CNET Founder Shelby Bonnie's media and technology company based in San Francisco that has created a next generation publishing, data and social tools platform. BermanBraun recently launched its first site built on the Whiskey platform - TESTED WITH JAMIE AND ADAM. Jamie Hyneman and Adam Savage are the stars of the hit television show MYTHBUSTERS on Discovery Channel, and have a strategic alliance with BermanBraun to create television and digital content and brands.