Studio One East Improves Efficiency with Matchprint Virtual
Norwalk, Connecticut, USA — Studio One East, a full service graphic arts studio in Chicago, recently installed the Kodak Polychrome Graphics (KPG) Matchprint Virtual Proofing System - LCD to save time and increase color accuracy with its proofing.
To further enhance efficiency, the company also installed KPG's RealTimeProof Express, a server that allows users to stream high resolution files locally without sending them to a remote location.
"The Matchprint Virtual Proofing System - LCD saves time and eliminates the color guess work involved with soft proofing," said Bill Scheffler, director of color management, Studio One East. "Up until the installation of the Matchprint Virtual Proofing System - LCD, we always had to estimate the color from monitor to proof, especially shadow and other subtle details. Now when we pull the proof, there are no surprises, which is important because an incorrect proof can cause you to miss a deadline."
When Studio One East had to produce 15 print ads for one of its largest customers, the art director suggested that the team use the Matchprint Virtual Proofing System throughout the entire process. In the end, Studio One East saved the client 40 hard copy proofs by using the Matchprint Virtual Proofing System.
Launched in October, the Matchprint Virtual Proofing System - LCD is KPG's second generation, SWOP (Specifications for Web Offset Publications) certified monitor proofing solution. With the Matchprint Virtual Proofing System - LCD, users employ off the shelf approved LCD monitors integrated into a RealTimeProof workflow to deliver contract color monitor proofing.
Studio One East installed its first Matchprint Virtual Proofing System more than a year ago when Leo Burnett offered them a Matchprint Virtual Proofing System kiosk to simplify the proofing process between the two companies. Studio One East had such success with the kiosk that it ultimately decided to switch to LCD, allowing users to utilize virtual proofing on the desktop.