The Atlantic Unveils a Redesigned Look
The Feature "Well": The rich, deeply reported journalism that most distinguishes The Atlantic.
The last page of the magazine is now devoted to a feature called The Big Question, posed to a variety of experts and public figures. For this redesign issue, the question is: What day most changed the course of history?
When Bennet asked Crooks to redesign the magazine, he said the only element off-limits was the logo. But Crooks wound up changing that as well, making subtle yet visually striking modifications. He also introduced a newly interpreted colophon, the image of Poseidon that has appeared on the magazine's pages on and off for more than 100 years. The modernized emblem leads off Dispatches and the Culture File, serving as both a visual cue to readers and a nod to the magazine's rich history.
"The goal was to do something that was fresh and engaging, while maintaining the spirit and legacy of The Atlantic," Crooks said. "Readers can expect a new visual approach that works just as hard as the thought-provoking, idea-driven journalism that The Atlantic has been doing since the beginning."
More about the columns, essays, and features in this issue:
- Ta-Nehisi Coates contends that the reelection of the first black president matters even more than his election.
- Megan Garber explores why episodic storytelling—from literature to appointment television—is flourishing.
- In the magazine's Sketch, Jeffrey Goldberg sits down with Sally Oren, wife of the U.S. ambassador to Israel, and perhaps the only person who links Janis Joplin, Jimi Hendrix, and Bibi Netanyahu.
- In this month's Wordplay, Jen Doll investigates why there are sooooo many extra letters in our texts and e-mails.
- Study of Studies: Can you ever be too beautiful? The Atlantic's health editor wades through the plethora of research studies on the subject.
- By Design: We profile GravityLight, a potentially revolutionary idea for the 1.4 billion people without access to electricity.
- Chartist: Nicole Allan and Derek Thompson tackle the myth of the student-loan crisis in pie charts and graphs.
- What's Your Problem?: Back by popular demand, Jeffrey Goldberg confronts a reader's dilemma in his typically candid, hilarious way.
- Plus the Business and Technology columns, this month written, respectively, by Derek Thompson, who examines the hazards of the incredible shrinking ad on mobile phones, and Alexis Madrigal, who interviews Flickr co-founder Caterina Fake.
The Culture File: