Press Release: Time Inc. Acquires FanSided, A Sports, Entertainment and Lifestyle Digital Network
The acquisition also aligns with SI's expansion into men's lifestyle categories, such as fitness, adventure sports and the global sneaker community. Over the past year the brand has launched nearly a dozen new editorial and digital products-a large reason for the brand's selection to Advertising Age's 2014 A-List and Adweek's Best Sports Publication honors. Earlier this year at the NewFronts, the company also announced a new video initiative: SI Films, which will develop video programming for all platforms and mediums. This aggressive growth strategy has driven 30% of y-o-y growth in UVs to the SI Digital network which now reaches more than 24MM (comScore April '15 vs. April '14).
About Time Inc.
Time Inc. (NYSE:TIME) is one of the world's leading media companies, with a monthly global print audience of over 120 million and worldwide digital properties that attract more than 120 million visitors each month, including over 50 websites. Our influential brands include People, Sports Illustrated, InStyle, Time, Real Simple, Southern Living, Entertainment Weekly, Travel + Leisure, Cooking Light, Fortune and Food & Wine, as well as more than 50 diverse titles in the United Kingdom such as Decanter, Horse & Hound and Wallpaper*. Time Inc. is home to celebrated events and franchises including the Fortune 500, Time 100, People's Sexiest Man Alive, Sports Illustrated's Sportsman of the Year, the Food & Wine Classic in Aspen, the Essence Festival and the biennial Fortune Global Forum. Hundreds of thousands of people attended our live media events in 2014. We also provide content marketing, targeted local print and digital advertising programs, branded book publishing and marketing and support services, including subscription sales services for magazines and other products, retail distribution and marketing services and customer service and fulfillment services, for ourselves and third-party clients, including other magazine publishers.