Tips for Printing with digital Paper
A familiar process in the business world, digital printing has moved at a slower pace across the commercial printing world. But, while it still has its limitations in this market, it also has its appeal, namely a result of the current interest in variable data printing and speed at short-run, quality production. Marketing and circulation departments are certainly exploring its benefits, and a number of catalogs and even magazines are putting it to use.
Because digital printing and digital paper are still relatively new phenomena in the industry, many production managers aren't familiar with the characteristics of digital paper and how to use it, factors that can significantly affect the finished product.
Not only is it important to carefully select the best digital paper for each job, but you must adhere to proper storage and usage techniques to produce the highest-quality work possible. PrintMedia contacted suppliers of digital paper to obtain their most valuable tips for working with and getting the most out of digital paper.
SELECTING THE DIGITAL PAPER THAT'S RIGHT FOR YOUR JOB
1 Digital color printing puts different demands on paper than digital black-and-white printing and therefore calls for a different paper stock. Color printing requires a heavier paper to support the larger amount of toner or ink. If the paper is too light, rippling and show-through can be issues. Heavier sheets (such as 24-32 bond or 60-80 lb. text) are more opaque and help minimize show-through. Coated or uncoated stock may be used.
- Tamara Pope, manager, worldwide product planning and marketing strategy, Xerox Supplies
2 When printing with digital equipment on cover-weight papers in sizes that will be folded, choose a short grain sheet. The fold will be in the direction of the sheet fibers, and you will avoid print-piece cracking.
- Ted Nielsen, group product manager, business papers, Domtar