BoSacks: The Profit Prophet: Planned Serendipity
Bob Sacks (aka BoSacks) is a publishing industry consultant and president of The Precision Media Group (BoSacks.com). He also is co-founder of research company mediaIDEAS (MediaIdeas.net), and publisher and editor of a daily, international e-newsletter, Heard on the Web. (Read about Sacks' induction into the Publishing Executive Hall of Fame on p. 24.)
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