Zinio Launches Publisher Growth Service
Digital-editions provider Zinio has announced the launch of its Zinio Publisher Growth Service (PGS), designed to help publishers achieve their goals for digital subscription growth, retention and optimization.
The service offers publishers access to a dedicated team to help Zinio’s customers grow their digital editions. The PGS Group collaborates directly with clients to integrate and tailor online marketing programs specific to their circulation, ad sales, brand extension or other audience-building goals to help increase global consumer adoption.
The PGS Group helps publishers create and implement specific programs focused on introducing new revenue opportunities online and offline that offer the best digital experience for a publishers targeted demographic.