Dean Horowitz

Dean Horowitz

Dean Horowitz is Co-Founder of IdeaSoil, LLC; a consultancy firm focused on the growth, expansion, and sustainability of businesses through the use of today’s communication platforms and techniques. Over 20+ years, he and his colleagues have delivered significant increases in profitable revenue by applying creativity, innovation and passionate customer-focus to such areas as content, data, digital, events, marketing services, research, SaaS offerings, and subscriptions. You can contact Dean at dean@IdeaSoil.com. Follow him @IdeaSoil. And connect with him on LinkedIn.

What's Your Event DNA? The Creation of Rapid Growth, Non-Cloneable Programs

DNA is the molecular-level instructions that guide the development and expression of a living thing. How that thing will engage. How it will respond. How it will interact with others. DNA guides how a unique life will unfold. Meaningful, growing, sustainable events must also begin with the creation of their unique DNA, which is developed…