Evan Bowen

Evan Bowen
Evan Bowen has been in ad tech for 10+ years and currently serves as Vice President of Sales at Placements.io. His previous work experience includes AppNexus (now Xandr), Operative and Indeed.com.
The Metric Every Publisher Should Use in 2019: “Revenue at Risk”

I was recently speaking with the head of operations at a large news publisher about their 2019 advertising strategy. His company is focused on a mix of initiatives, from private marketplace deals to video to better viewability metrics. What immediately became clear was that in order for these goals to be met, everyone across the…