Recently I received a flurry of promotional e-mails which sought to publicize the efforts of a bunch of self-published authors. I get these all the time, mostly from Yahoo or Gmail addresses, but on this day received a particularly large number of them.
An article from the Atlantic should give anyone in the media industry some nourishing food for thought as they digest their turkey and stuffing this Thanksgiving.
Forbes.com announced Thursday that it has begun using Maxifier's adMAX technology to enhance ad campaign performance optimization.
Eight major media companies announced yesterday they are joining forces to provide a digital advertising and daily deals service to audiences.
According to at least some publishing industry groups and analysts, the postal reform bill introduced Wednesday in the U.S. Senate would be good for both the Postal Service and periodicals mailers.
Ziff Davis' decision to stop publishing print editions may have grabbed headlines, but the company's forward-looking plans to strengthen its brands in the digital media space may have a more far-reaching impact.
The more I think about it, the more convinced I am that DRM is for the dinosaurs. Publishers should instead focus on monetizing the exposure online sharing brings.
Amazon.com today unveiled its long-awaited color tablet, the Amazon Kindle Fire, at an event in New York that also saw the introduction of two new e-readers.
For business-to-business publishers, the recent popularity of "daily deals" coupon services provides a new way to leverage valuable leads.
With print-dollars declining for many, and "digital dimes" not necessarily filling in gaps, it is quickly becoming an era of reinvention for publishers.
Afar Media founders Greg Sullivan and Joe Diaz decided to form a media company built on a shared passion for travel that goes beyond guidebook checklists and tourist haunts.
When Paste Magazine announced it was folding its print edition in September 2010, most probably assumed they had seen the last of the acclaimed music journal.
With its purchase of digital content provider LibreDigital, RR Donnelley is getting into the business of selling periodicals direct to consumers online.
A number of disruptive trends in media will upend the way publishers create, present, distribute and monetize content.
An MPA Digital session dealt with the effects of the Google update and the increasing importance of social media and multiplatform content to an SEO strategy.