Leah Wynalek

Leah Wynalek

Leah Wynalek is the senior editor for Publishing Executive and Book Business. She has worked at national magazine publishing companies including Trusted Media Brands and Rodale, where she assisted in digital content creation and strategy for Prevention.com. More recently, she used her multimedia skillset on behalf of clients as a content specialist for Philadelphia-based marketing agency En Route.

FUSE Media Advisor Q&A: David Saabye, Adweek

Returning FUSE Media Summit attendee and advisor David Saabye, SVP of Customer Experience at Adweek, weighs in on ‘the never-ending pursuit of the best technology solutions’ and the benefits of the FUSE experience.

FUSE Media Advisor Q&A: Bonnie Kintzer, Trusted Media Brands

Bonnie Kintzer, President & CEO of Trusted Media Brands, shares why it’s important to connect with industry peers at a tech-focused event like FUSE Media. She also discusses the role technology has played in driving TMB's revenue growth and looks ahead to the industry’s biggest emerging challenge.

Why Group Nine Is Prioritizing Podcasts & Partnering with iHeartMedia

From NowThis news videos to Thrillist travel lists, content from Group Nine Media brands reaches more than 80% of Americans in their 20s. In a move to match its audience’s content consumption habits, the mobile-first publisher has partnered with broadcast company iHeartMedia to co-produce a new slate of podcasts.

Q&A: BlueToad CEO on Amazon Polly Newscaster Voice & Future of Audio

Consumers are rapidly embracing voice technology, leading publishers in search of tools that can efficiently produce audio versions of content. Responding to demand, BlueToad partnered with Amazon to launch Amazon Polly's new NTTS Newscaster voice. BlueToad CEO Paul DeHart discusses the launch and the future of audio in this interview.

3 Key Takeaways from the 2019 Yale Publishing Course

To be a successful leader in magazine media you must slow down and take stock of what others in the industry are doing – and how you can manage change in your own organization. Each summer, the Yale Publishing Course invites publishing leaders to step into a classroom setting and spend a week doing just that. Here are a few key takeaways from this year's course.

FUSE Media Speaker Spotlight: Sheel Shah, Hearst Magazines

Sheel Shah, VP of Strategic Partnerships & Consumer Products at Hearst Magazines, will kick off the 2019 FUSE Media Summit with an opening keynote. We connected with Shah for a quick Q&A to hear more about his role at Hearst and how he sees technology impacting the media landscape.

Media Pitch: How MadHive Is Preventing OTT Ad Fraud

Now that over-the-top video is mainstream – with 52% of US adults using OTT services – marketers are rapidly shifting dollars to reach eyeballs on connected TV screens. As demand for inventory in the OTT advertising ecosystem increases, so does the rate of ad fraud. MadHive, an…

Trade Association SGIA Acquires NAPCO Media

The Specialty Graphic Imaging Association (SGIA), a non-profit trade group for digital and screen printing professionals, announced that it has acquired NAPCO Media, Publishing Executive’s parent company and the publisher of multiple brands serving the printing, promotional products, retail, non-profit, media, and marketing industries. The presidents of the two organizations discuss the strategic sale in this exclusive Q&A.

How ALM Is Connecting with Young Professionals & Fostering Industry Talent

Before you can monetize an audience, you need to learn what motivates the people in it. The same holds true for retaining talent in a competitive industry like publishing – leaders must listen to employees and create environments where they feel comfortable bringing forth ideas, says Molly Miller, chief content officer at ALM. This approach to both audience and employee engagement led the B2B publisher to launch the ALM Young Professionals Network last month.

Media Pitch: Pico Aims to Help Publishers Shift to Reader Revenue

Media companies are increasingly turning to subscriptions and membership products to rely more on readers and less on advertising revenue. And with ever-tightening browser privacy controls and data regulation, publishers' first-party data is becoming more valuable than ever. Enter Pico, a platform seeking to equip publishers with the tools to improve user experience, increase email…

How Bon Appétit Is Driving Engagement and Revenue with Its OTT App

Food lifestyle brand Bon Appétit has developed a recipe for viral long-form video series on YouTube, with its "Test Kitchen" editors starring as hosts. Now the Condé Nast publication is translating its YouTube success to its brand-owned OTT app. Here's how the team is marketing the OTT app, developing new series, and driving revenue.