Paul DeHart

Paul DeHart

Paul DeHart is Co-owner and Chief Executive Officer of BlueToad, Inc. In 2007, he and a group of partners launched BlueToad. BlueToad has grown over the years into one of the leading distributors of digital content, with more than a billion page views a year, and it has helped thousands of content creators build audience relationships around the globe.

3 Ways Publishers Are Using AI to Meet Reader Expectations

Companies like Netflix, Amazon, and Spotify are raising the bar on consumer expectations for personalized experiences. These companies are using technologies like artificial intelligence (AI) to provide customized recommendations to subscribers and customers in real-time. Consumers have come to appreciate this approach and now expect other brands — including publishers — to cater to their individual…