Artificial Intelligence

The 2019 FUSE Media Summit Technology Award Winners
December 4, 2019 at 10:28 am

We asked digital publishing executives to vote for the top technology vendors they encountered at FUSE Media 2019. Check out the "Best Boardroom Case Studies," the "Startup Derby Winner," and one "Company to Watch." Plus, learn how these vendors are specifically helping publishers.

3 Ways Publishers Are Using AI to Meet Reader Expectations
October 28, 2019 at 8:30 am

Companies like Netflix, Amazon, and Spotify are raising the bar on consumer expectations for personalized experiences. These companies are using technologies like artificial intelligence (AI) to provide customized recommendations to subscribers and customers in real-time. Consumers have come to appreciate this approach and now expect other brands — including publishers — to cater to their individual…

FUSE Media 2019 Speakers from Hearst, Annex Business Media, Industry Dive, Farm Journal & More
October 17, 2019 at 2:06 pm

FUSE Media Summit is coming up next month, and we're preparing to delve into the most pressing topics for digital media executives today. From productization and marketing automation to data privacy and the consumer experience, there’s a lot to cover. Here's a look at the speakers we've recruited to share their insights with this year’s attendees.

USA TODAY’s Head of Consumer Products on Delivering Value to Readers & Advertisers
September 23, 2019 at 4:09 pm

At Publishing Executive’s 2019 FUSE Media Summit, USA TODAY's Jason Jedlinski will address how the media company's product and engineering teams innovate across digital platforms to deliver value for both readers and advertisers. In this Q&A he shares his priorities, a recent product success, and forward-looking technology insights.

Q&A: BlueToad CEO on Amazon Polly Newscaster Voice & Future of Audio
August 26, 2019 at 9:44 am

Consumers are rapidly embracing voice technology, leading publishers in search of tools that can efficiently produce audio versions of content. Responding to demand, BlueToad partnered with Amazon to launch Amazon Polly's new NTTS Newscaster voice. BlueToad CEO Paul DeHart discusses the launch and the future of audio in this interview.

Media Pitch: How MadHive Is Preventing OTT Ad Fraud
August 14, 2019 at 4:54 pm

Now that over-the-top video is mainstream – with 52% of US adults using OTT services – marketers are rapidly shifting dollars to reach eyeballs on connected TV screens. As demand for inventory in the OTT advertising ecosystem increases, so does the rate of ad fraud. MadHive, an…

How Domino’s Used AI to Better Understand Consumer Preferences
August 8, 2019 at 9:26 am

What does the company have to gain from rewards members uploading photos of pizza to its app? A lot, thanks to artificial intelligence. Analysis of the visual data gathered from the flood of pizza pics lends valuable insight into customers’ habits and preferences, cross-referencing the date, time, and location of the pizza against the pie’s toppings, style, and size. Here are lessons from Domino’s strategy that brands can use to bolster their own AI campaigns.