In the early days of the pandemic, the team at nonprofit media outlet, Tricycle: The Buddhist Review, rallied to produce content that would help its audience during an anxious, uncertain time.
Over the past three years, nonprofit publisher Grist has more than doubled its annual revenue, while investing heavily in editorial talent. In this Q&A, CEO Brady Walkinshaw discusses Grist’s evolving revenue mix, membership growth, and editorial strategy – including how the news outlet is addressing the current pandemic and protests for racial justice through its coverage.
Within a very short period, the way Millennials and Gen Zs buy products and consume media also has changed dramatically.
Chief Product Officer Nina Gould discusses how Forbes is using technology to drive audience engagement and first-party data collection.
Here are changes the pandemic has wrought, along with ways publishers can adapt and prosper.
In this webcast, industry experts will cover how publishers can foster greater subscriber retention to drive recurring revenue growth.
"My work has undoubtedly shifted to channels and strategies that let me connect more directly and personally with the people behind the brands and businesses that make this industry tick," says Deanna Utroske, editor of William Reed Business Media brand Cosmetics Design.
This episode we talk to Will Lee, SVP/Head of Digital for the Meredith Entertainment Group, about how the PEOPLE and Entertainment Weekly teams are adapting digital content strategy and driving audience engagement during the pandemic. Plus, Lee addresses the industry-wide advertising struggle right now while looking ahead to new ways of scaling products, growing viewership, and attracting marketers.
In this episode, we discuss how B2B media company HousingWire is investing in quality journalism, shifting event strategy, and developing digital products that serve both readers and advertising clients in “the new normal.”