Consumer

4 Customer Experience Tactics Publishers Should Steal from Ecommerce
June 20, 2018 at 10:16 am

Everything is convenient these days. I noticed the other day that my kiddo had a hole in his shoe, so while I was sitting in line at the dry cleaners, I opened the Zappos app and ordered my son a new pair of the same shoes (one size up, of course). It took 3 minutes,…

Digg Was Just Bought By An Ad-Tech Company Called BuySellAds
April 30, 2018 at 11:47 am

Last month, Digg, an old beloved content aggregation destination, made the sad announcement to its loyal following that it was shutting down its RSS platform, Digg Reader. This wasn’t merely a product decision, it turns out, but a development as the company transitioned to a new parent company. Multiple sources tell me that Digg, formerly…

Why Meredith is Serving Up More Shoppable Content on its Food Sites
April 6, 2018 at 12:09 pm

Advertisers are hungry to connect ad spend to consumer purchases, and publishers want to grow their non-advertising revenue. Meredith is trying to serve up products that address both problems. The women-focused publisher partnered in March with eMeals, a subscription meal-planning app, where editors from Better Homes and Gardens, EatingWell and Allrecipes contribute meal plans and…

Slate Says Podcasts Are Now 25 Percent of Revenue
January 16, 2018 at 4:03 pm

In the scramble to serve Facebook, publishers have pivoted to video, with some disastrous results. Not Slate. It is betting big on text and podcasting this year, supported by new hires, ad strategy and site design. “The big story is, we’re pivoting to words,” said Julia Turner, editor of Slate. “We’re going to be experimenting…

Hearst Will Sell Its Rodale Book Division to Penguin Random House
January 10, 2018 at 1:52 pm

Hearst said Tuesday it will flip its recently acquired Rodale book division to Penguin Random House. The deal puts under one publisher Al Gore’s “Inconvenient Truth,” Rodale’s 2006 book, and Penguin’s Tom Clancy, Anne Rice and Dean Koontz franchises. Also included is the current Rodale best-seller, “Thug Kitchen: The Official Cookbook: Eat Like You Give…

WaPo Hits 2nd Year of Profitability, Plans Expansion
January 10, 2018 at 1:48 pm

The Washington Post will celebrate its second consecutive year as a profitable company by adding to its business and technology teams in 2018, according to a memo to staff from Post Publisher Fred Ryan obtained by Axios. The team of nearly 800 journalists will be acquiring additional space in its headquarters building in downtown Washington…

Sports Illustrated Is Now Reduced to a Biweekly Publication
January 9, 2018 at 1:13 pm

Longtime Sports Illustrated subscribers were in for a surprise as they thumbed through the Dec. 25 issue — not so much a Christmas treat; unfortunately, more like a lump of coal. In 2018, an inconspicuous Editors' Letter announced, the magazine will publish only every other week (plus of course the Swimsuit Issue). Editor Chris Stone's letter tiptoed to…

Time Inc. Sells Essence Communications
January 4, 2018 at 1:29 pm

Time Inc has sold Essence Communications, a media company with a focus on African-American women, to Essence Ventures LLC. Terms were not disclosed, but the sale comes just as Time Inc is to be acquired by Meredith. Essence, an iconic brand since 1970, was bought by private entity Essence Ventures LLC, headed by Richelieu Dennis,…

Vice Suspends Two Top Execs in Wake of Sexual Harassment Allegations
January 3, 2018 at 1:39 pm

Vice Media has suspended two senior executives — president Andrew Creighton and chief digital officer Mike Germano — following a New York Times report last month detailing sexual harassment allegations against them. The company’s decision to put the two execs on leave was announced in a memo to staff Tuesday from Vice COO/CFO Sarah Broderick…