Content Management System

How Publishers Are Venturing into Subscription Video on Demand (AKA OTT)
December 12, 2018 at 1:39 pm

Over the past decade, video has become a standard component of the content mix for media brands. Most publishers have ramped up their video-making and monetization capabilities, increasing quality and volume of in-house video production and hosting them on their own sites and distributing on social media platforms such as Facebook, Instagram, YouTube, Twitter, and…

Is it Finally Time for Media Companies to Adopt a Common Publishing Platform?
November 28, 2018 at 10:26 am

One of the most important lessons I learned as Vice’s chief technology officer was that while the operational needs of the company might feel unique, fundamentally those needs were no different from any other media company. Put another way, while our content was different from other media companies, our business processes and systems didn’t need…

10 Do's & Don'ts of Great Content Recommendation Engines
November 26, 2018 at 12:36 pm

Content recommendation was back in the news recently, for all the wrong reasons. A survey by Arkadium highlighted how much people dislike branded “content recommendation” widgets (the ones that tend to push ad links rather than, you know, recommend real content). More worryingly, that readers predominantly blame publishers for the negative experiences they have with…

Turning Static Print Pages into SEO-Friendly Digital Content that Earns Subscribers
November 14, 2018 at 10:45 am

Content creation just isn’t as easy as it used to be. Back in the pre-digital era, print publication features served a handy dual-purpose. Explicitly, they were a platform for unique journalism. Implicitly, they were the primary value driver that converted and retained subscribers and newsstand buyers. The better a brand executed content’s explicit purpose, the…

The Growing Need for More Efficient Editorial Workflow
October 17, 2018 at 3:09 pm

“Operational inefficiency is viewed as one of the biggest blockers to income generation,” according to a central conclusion of Publishing Executive’s latest research on technology buying intentions. Publishers want “tools that streamline or even automate content distribution,” according to the report. They want to make “collaboration and content creation in multiple formats easier.” My anecdotal…

6 Ways to Adjust to Google’s Emphasis on Authors in Revised Search Guidelines
September 26, 2018 at 3:23 pm

OK, fellow publishers, Google is on to us. And that probably means readers are on to us as well. As I’ve noted before, Google has generally been kind to magazine media publishers, tweaking its search engine to favor results from respected web sites, especially those with storied print brands. But the latest version of Google’s…

Press Release: LSC Communications Announces Strategic Equity Investment in Content Logistics Company MAZ
August 1, 2018 at 12:33 pm

CHICAGO--(BUSINESS WIRE)--LSC Communications, Inc. (NYSE: LKSD), a leader in traditional and digital printing solutions, announced today an equity investment and the signing of a definitive reseller agreement with MAZ Systems Incorporated. MAZ is a New York City-based content logistics company that enables brands, media and publishers to publish any content to various output channels, including…

Why MAZ Wants to Help Publishers Solve Their Content Logistics Problems
July 31, 2018 at 11:23 am

Earlier this year, MAZ relaunched itself as the Content Logistics Company. The move reflected its renewed mission to help publishers with a critical problem: the ongoing proliferation of platforms and the exasperating need to publish content everywhere, all of the time. In this video, MAZ Chief Revenue Officer Shouvik Paul explains what exactly content logistics…

Press Release: Sheridan PubFactory Hosts Sciendo, De Gruyter’s New Publishing Services Business
July 9, 2018 at 10:46 am

Hanover, PA — De Gruyter’s new Sciendo platform showcases the breadth of its services and solutions, along with presenting 600 Open Access journals and 100+ Open Access books. Host to 1400+ journals and 400,000+ books, the PubFactory platform is the perfect home for Sciendo, which provides publishing services to organizations and individual authors, including online…