Content Workflow

A Collaborative Effort
November 9, 2001

"DDAP's mantra is 'Open process integration through the use of accredited standards,'" says Alan Darling, chair of Digital Distribution of Advertising for Publications (DDAP), an association that advocates the adoption of digital advertising workflows. With a commitment in place to support 25-year-old SWOP (Specifications for Web Offset Publications), the two industry groups updated SWOP's Digital Calibration Kit that includes PDF/X-1a files in its test suite. According to both companies, the kits have included TIFF/IT-P1 format test files since 1999, allowing printers and manufacturers a means of relating press, press proofs and off-press proofing results to SWOP Specifications. These tools are designed to determine the

September 11, 2001
November 1, 2001

By the time this issue of PrintMedia hits desks everywhere, nearly two months will have passed since the tragic events of September 11, 2001 occurred. That mere mention of the date carries weight indicates its grave significance. In the hours that followed the terrorist attacks on the World Trade Center, the Pentagon and a plane over Pennsylvania, the country wanted—and needed—information. People everywhere looked to television, radio and the Internet as the events unfolded, but sought out print media in order to gain more insight. Time and Newsweek responded accordingly with special issues that hit newsstands less than two days after the attacks. The

Friendly Fire
November 1, 2001

The commercial feasibility of advertising-subsidized publishing was first demonstrated by Cyrus and Louisa Knapp Curtis, a husband-and-wife duo who, in the late 19th century, turned the Ladies' Home Journal into the most widely read (and profitable) magazine in America. By shifting the source of publishing revenues from its readers to its advertisers, the Curtis Publishing Company—as it came to be known—planted the seed for the magazine model of the 20th century with an operating method that is still being used by consumer and trade publications today. In the new economy, defined by dot-com fall-out, agencies and publishers have had to reconsider their marriage

Get Smart
October 19, 2001

The biggest obstacle between publishers, printers and agencies involves digital file formats. When an agency submits a file that is unacceptable by a publisher, the end results may be less than satisfactory for the printer. And while at first, the differences between TIFF, JPEG and PDF may seem subtle, each format offers highly specific benefits throughout the production process. And though one party may champion the use of PDF, another may realize that the Adobe-branded format actually consists of many versions, such as PDF-X, PDF-X-1 and even PDF/X-1a. To alleviate much of this confusion, below is a list of commonly used formats and their

Web Smarts
September 28, 2001

It sounds like the high-tech equivalent of live auctions, only not every online product vendor bargains. In fact, as e-procurement has evolved over the past few years, portals have been forced to merge, redesign and even drop out of the market completely. As the economy tightens its belt, it's questionable as to whether the benefits and demands of online procurement impact traditional business practices. And though more companies may be logging in to make print and paper purchases, paper has hardly lost its steam. Quite the contrary, since paper constitutes the legitimizing factors for most online transactions in the form of bills, contracts and

Ready Set Connect
August 24, 2001

Since digital files replaced film, file sharing stepped into the spotlight. Many networking solutions provide a keen infrastructure for exchanging files within a publishing company or print shop when the process is often complicated by platform variation and slow transmission time. The following companies provide forms of cross platform, digital connectivity and file compression solutions. If you would like more information, read PrintMedia magazine every July when the editors publish a special Digital Workflow issue. Cross Platform Solutions ADIC: Connectix: DataViz: INSERT LINK TEXT Intergraph Computer Systems: Miramar Systems: Network Technologies: Océ Printing Systems USA: <a

Grrls! Grrls! Grrls!
August 10, 2001

It started at St. Mark's Place over coffee in 1995. The Manhattan neighborhood was the nest from which the Webgrrls would eventually fly, providing a forum for women involved in or interested in new media and technology. The original Webgrrls exchanged job and business leads, formed strategic alliances, mentored and taught each other the skills required to help women succeed in an increasingly technical workplace and world. The Webgrrls still fulfill this mission—only now, internationally. The grrls included Eileen, a production editor with Holt Publishing; Carlotta, a Unix System Administrator with Pencom; Shelley DuVal, a transplanted Texan (ISO a job); Phoebe Legere, composer and

Quality No Longer King?
August 1, 2001

Quality. It's ironic that while a digital production process offers the opportunity for cleaner, more precise, better controlled print reproduction than ever before, quality seems to be losing ground as quickly as dot-coms are closing their doors. Apathy toward quality manifests in a number of ways. The two most obvious? Too many publishers are hasty to accept native application files for final content delivery from advertising agencies, and too many agencies are taking big risks by sending files without a proof or with a substandard proof. Is it because many graphic arts professionals are embracing the technology with as much forethought and preparation as many

Defending the ASP
July 27, 2001

On July 6, 2001, the editors of PrintMedia InBox interviewed Xinet CEO Scott Seebass about ASPs in "UnScripted." In response, the following Q & A features printChannel's CEO Oliver Pflug. PrintMedia InBox: How do the mergers and acquisitions within the ASP market affect the broader mission of the model? Oliver Pflug: I think what's going on in the market place helps the ASP model. It has to do with the notion of scale. The ASP model assumes that you have a lot of customers running on the same hardware and software. The current acquisitions help concentrate market demand with fewer suppliers becoming more viable.

Varying Standards
July 13, 2001

The American National Standards Institute, an accredited Committee for Graphic Arts Technologies Standards (CGATS), defined an open, variable data exchange standard, making it easier for designers to create and proof variable data jobs, and for commercial printers to produce them. CGATS.20 Graphic technology, a variable printing data exchange using PPML and PDF (PPML/VDX), defines a standardized implementation of the PPML specification using PDF-based workflows for exchanging variable printing data. "As PrintShop Mail has played a significant role in variable data printing since 1992, we embrace the PPML/VDX standard as the next step to naturally serve the Print Production Industry. PPML/VDX will allow the industry